Potential visitor attraction study suggests possibilities

SHARE

A study looking at potential visitor attractions for Oamaru has thrown up some interesting possibilities about the future of tourism in the town.
The comprehensive “Oamaru Visitor Attractions Vision” study, undertaken by Canada-based Select Contracts, features a full analysis of the town’s geography, climate, accessibility, visitor attractions and opportunities to expand on or create new tourism opportunities.
It also delves into aspects such as the history of the town and its economic drivers, demographics and living costs.
Completed in June, the initial study, costing $15,000, was commissioned in November last year after Waitaki Mayor Gary Kircher floated the idea of a zip line.
That was listed as one of the major potential adventure attractions, alongside a water sports centre at Oamaru Harbour that would create an adventure park in the area.
Other attractions that had the potential to be established in Oamaru focused on the arts, classic cars, the natural world, local history, accommodation, steampunk, marketing and gastronomy –┬áincluding a culinary school and craft beer festival.
Mr Kircher told the Otago Daily Times the study focused on how to make the most of what was already available, and a business case for an adventure park at the harbour would be used to attract the tourism investment dollars the report called for in many of its concepts.
“It’s been an interesting result, really. It wasn’t what we thought we were going into.
“It became very obvious that you can’t just look at one thing, excluding everything else.”
Tourism Waitaki general manager Jason Gaskill said much effort had gone into the study.
“The fact this kind of work is going on and has turned up all of these multiple opportunities is a really good sign for the district and shows tourism here is growing and expanding, and that’s a fantastic thing,” Mr Gaskill said.